{"id":11025,"date":"2024-09-05T11:06:47","date_gmt":"2024-09-05T11:06:47","guid":{"rendered":"https:\/\/saucal.com\/?p=11025"},"modified":"2024-10-17T10:46:35","modified_gmt":"2024-10-17T10:46:35","slug":"tiendas-que-triunfan","status":"publish","type":"post","link":"https:\/\/saucal.com\/es\/blog\/tiendas-que-triunfan\/","title":{"rendered":"La EAA se acerca, y DEBES prestarle atenci\u00f3n"},"content":{"rendered":"<p class=\"has-medium-font-size translation-block\">Esta publicaci\u00f3n est\u00e1 adaptada de nuestro bolet\u00edn, <strong>Tiendas que triunfan<\/strong>, donde ofrecemos asesoramiento exclusivo y experto a empresas de nivel empresarial. Cuando los negocios que operan con WooCommerce no tienen \u00e9xito, suele ser porque su tienda est\u00e1 configurada para el fracaso. Estamos aqu\u00ed para ayudarte a triunfar en WooCommerce creando una tienda que pueda manejar cualquier desaf\u00edo que se le presente.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Si quieres asegurarte de que nunca te pierdes un bolet\u00edn, <a href=\"https:\/\/saucal.com\/es\/contactar\/\">ponte en contacto<\/a> y te a\u00f1adiremos a nuestra lista de correo.<\/p>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-11025_bcf0ef-16 .kt-block-spacer{height:40px;}.wp-block-kadence-spacer.kt-block-spacer-11025_bcf0ef-16 .kt-divider{border-top-width:2px;border-top-color:#eee;width:100%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-11025_bcf0ef-16 is-style-wide\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Hoy hablaremos de algo que va a impactar el mundo del comercio electr\u00f3nico como un tren de carga: la Ley Europea de Accesibilidad (EAA). Y quiero ser absolutamente claro: si vendes en l\u00ednea, incluso si est\u00e1s en los EE. UU., NECESITAS preocuparte por esto. Ignorarlo es hacerlo bajo tu propio riesgo.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-eaa-is-coming-ready-or-not\" style=\"font-size:32px\">Llega el EAA, preparados o no<\/h2>\n\n\n\n<p>28 de junio de 2025. Marque esa fecha en su calendario, porque ser\u00e1 cuando comience la EAA. Y aqu\u00ed est\u00e1 el truco: no importa si tiene su sede en Europa, Estados Unidos o la Luna. Si vende a ciudadanos de la UE, debe cumplir la normativa. Y punto. Es tan importante que hemos escrito un <a href=\"https:\/\/saucal.com\/es\/blog\/acta-de-accesibilidad-de-la-ue\/\">entrada completa del blog<\/a> al respecto.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-cost-of-ignoring-the-eaa-more-than-you-ll-want-to-spend\" style=\"font-size:32px\">\u00bfEl coste de ignorar a la EAA? M\u00e1s de lo que querr\u00e1 gastar<\/h2>\n\n\n\n<p>\u00bfCree que puede pasar desapercibido? Pi\u00e9nselo otra vez. Estamos hablando de posibles multas de hasta 100.000 euros en algunos pa\u00edses. Quebraderos de cabeza legales que le har\u00e1n desear una migra\u00f1a de verdad. Y no olvidemos la pesadilla de las relaciones p\u00fablicas cuando se corra la voz de que su sitio no es accesible.<\/p>\n\n\n\n<p>Pero aqu\u00ed est\u00e1 la verdadera tragedia: tanto si corres el riesgo de que te multen como si no, al ignorar la accesibilidad est\u00e1s dejando dinero sobre la mesa. MUCHO dinero. B\u00e1sicamente, est\u00e1s colgando el cartel de \"cerrado\" para una parte importante de tu clientela potencial y dici\u00e9ndoles que se lleven su dinero a otra parte. La accesibilidad es extremadamente importante para tu negocio, m\u00e1s all\u00e1 de las leyes y normativas.&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-compliance-it-s-not-just-a-checkbox\" style=\"font-size:32px\">Cumplimiento: No es s\u00f3lo una casilla<\/h2>\n\n\n\n<p>Puede que est\u00e9s pensando: \"Pondr\u00e9 un plugin de accesibilidad y ya est\u00e1\". Lo siento, pero no es tan sencillo. El verdadero cumplimiento significa satisfacer las normas WCAG 2.1 AA en todo el sitio. Significa hacer que su contenido sea perceptible, operable, comprensible y s\u00f3lido para TODOS los usuarios.<\/p>\n\n\n\n<p>Y aqu\u00ed est\u00e1 el truco: no se trata de un asunto de una sola vez. Cada vez que actualice su sitio web, a\u00f1ada nuevos productos o cambie de tema, corre el riesgo de incumplir la normativa. Es un proceso constante y, si no est\u00e1 al tanto, est\u00e1 abocado al fracaso.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-you-need-the-big-guns\" style=\"font-size:32px\">Por qu\u00e9 necesita a los peces gordos<\/h2>\n\n\n\n<p>Mira, lo entiendo. Est\u00e1s ocupado con tu negocio. No tienes tiempo para convertirte en un experto en accesibilidad adem\u00e1s de todo lo dem\u00e1s. Ah\u00ed es donde entramos nosotros.<\/p>\n\n\n\n<p>En Saucal, vivimos y respiramos WooCommerce. Hemos visto de primera mano lo que sucede cuando las empresas intentan cumplir con las normativas por su cuenta. Spoiler: no es nada bonito.<\/p>\n\n\n\n<p><strong>Esto es lo que aportamos:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Le construiremos desde cero una tienda que cumpla las normas de la EAA o revisaremos la que ya tiene.<\/li>\n\n\n\n<li>Implantaremos un sistema de supervisi\u00f3n para que siga cumpliendo las normas, incluso cuando su tienda evolucione.<\/li>\n\n\n\n<li>Nos ocuparemos de las actualizaciones y los cambios sin interrumpir sus operaciones.<\/li>\n\n\n\n<li>Convertiremos la accesibilidad en una ventaja competitiva para su empresa.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-clock-is-ticking\" style=\"font-size:32px\">El tiempo corre<\/h2>\n\n\n\n<p>Junio de 2025 puede parecer lejano, pero en el mundo del comercio electr\u00f3nico es pr\u00e1cticamente ma\u00f1ana. El momento de actuar es ahora. Cada d\u00eda que esperas es un d\u00eda m\u00e1s en el que tus competidores podr\u00edan adelantarte.<\/p>\n\n\n\n<p>No dejes que la EAA te tome por sorpresa. No pierdas la enorme oportunidad que representa la accesibilidad. Y, por el amor de todo lo sagrado, no intentes hacerlo solo.<\/p>\n\n\n\n<p>Ponte en contacto con nosotros y transformemos tu tienda WooCommerce en una potencia de accesibilidad que deje a tu competencia atr\u00e1s. <br><br>Recuerda, en el comercio electr\u00f3nico, o est\u00e1s creciendo o est\u00e1s desapareciendo. \u00bfCu\u00e1l ser\u00e1 tu elecci\u00f3n?<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>This post is adapted from our newsletter, Stores That Succeed, where we give exclusive, expert advice to enterprise-level businesses. When businesses that run on WooCommerce don&#8217;t succeed, it&#8217;s usually because their store is set up for failure. We&#8217;re here to help you win at WooCommerce by building a store that can handle anything you throw [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":11057,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[949],"tags":[],"class_list":["post-11025","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The EAA is Coming, and You NEED to Care - Saucal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/saucal.com\/es\/blog\/tiendas-que-triunfan\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The EAA is Coming, and You NEED to Care - Saucal\" \/>\n<meta property=\"og:description\" content=\"This post is adapted from our newsletter, Stores That Succeed, where we give exclusive, expert advice to enterprise-level businesses. When businesses that run on WooCommerce don&#8217;t succeed, it&#8217;s usually because their store is set up for failure. 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