Have you seen this logo all over Facebook and Twitter?

Red Equality

Yea, so have I. As always, I’m like “what’s going on!?” Here’s a lil’ knowledge to quench your curiosity:

The Supreme Court in the United States began its hearings on gay marriage today. The Human Rights Campaign, a group which supports and advocates for equal rights for lesbian, gay, bisexual and transgender people, has asked for people to use their red/pink equal logo to show support.

At this minute, there are 1.3 million likes on Facebook.

Though no decisions have been made to amend the Marriage Act in the United States, supporters are making their opinions on Social Media.

Viral Marketing is Amazing

Regardless of how you feel, isn’t the internet awesome? This is another great example of viral marketing at its best (see the Harlem Shake). Even better, these viral trends are just getting started – #viralmarketing.

You can view more information on their Facebook page.